News & Press
Datran Media's StormPost 2.5 Now Powering Email Delivery Platform for Online Marketing Firm Q Interactive
NEW YORK, NY -- (MARKET WIRE) -- April 3, 2007 -- Datran Media today announced that Q Interactive has licensed its top-ranked email marketing and delivery platform, StormPost 2.5, to power its email delivery system. Q Interactive selected StormPost based on the software's industry-wide reputation and ability to meet the complex deliverability and integration demands of high-growth companies.
"We have been impressed by the ease at which we were able to integrate our front-end, proprietary email targeting platform with StormPost 2.5," said Joe Henson, senior vice president of technology at Q Interactive. "StormPost's flexible integration and ease-of-use, particularly its templating system, provides great value to our business by increasing performance and decreasing campaign management resource requirements."
StormPost 2.5, the fourth release of Datran Media's recognized email marketing automation system, was formally launched in April 2006. Over the past 12 months, it has been publicly endorsed by leading online brands including Boston.com, the Web site for The Boston Globe.
"We're delighted to partner with a company like Q Interactive to increase the performance of their email marketing," said Matt Keiser, president of Datran Media. "The addition of Q Interactive to the StormPost user community reflects their commitment to providing their customers with outstanding online service."
To learn more about StormPost 2.5, please visit http://www.datranmedia.com/emaildelivery.php
