Datran Media Executives Hit the Summer Speaking Circuit to Share Online Marketing Trends and Case Studies

NEW YORK, NY--(Marketwire - June 5, 2008) - Datran Media, a leading online marketing company, today announced that its General Manager of Datran Direct, Michael Bloom, and General Manager of Emerging Media, Joshua Baer, will speak at two industry events this month. During his presentation at the upcoming DM Days event in New York, NY, June 10-12, 2008, Bloom will update attendees on ten of the hottest trends impacting the direct mail and email channels as well as lessons learned from recent client cases. At Interactive Austin 2008 on June 19, Baer will discuss success stories from the digital landscape alongside representatives from BazaarVoice, Live Oak 360 and the Greater Austin Chamber of Commerce.

Bloom's presentation titled, "Multi-Channel Convergence," will take place on June 10 at 11:50 a.m. EDT. Alliant Cooperative Data Solutions partner, Dan Parzych, vice president of data solutions and services and an industry leader in analyzing consumer behavior in the direct mail and alternate media channels, will co-present. In addition to sharing trends, the two speakers will quiz the audience on direct and email facts versus myths and help them develop strategies to better target their customers online.

The annual DM Days conference offers direct and interactive marketers a big picture view of marketing, including acquisition and retention, online and interactive media, strategic visioning, brand and direct integration. For more information, or to register, visit: http://www.the-dma.org/conferences/dmdays08.

At Interactive Austin 2008, Baer's presentation titled, "Managing Your Digital Landscape: Success Stories," will take place at 11:00 a.m. CDT on June 19. Baer will share real-life examples of organizations that are leveraging the full spectrum of the web to obtain new customers, grow their business and improve operations with an audience comprised of entrepreneurs, C-level executives, investors, policy makers and managers of large companies. For more details, visit: http://interactiveaustin2008.com.

To view Datran Media's event calendar, visit: http://corporate.datranmedia.com/events.php.