Executives From Datran Media's NetMargin and StormPost Businesses to Discuss Effective Customer Relationship Building and Digital Marketing Best Practices at LeadsCon and SES

NEW YORK, NY--(Marketwire - July 23, 2010) - Datran Media, an industry-leading digital marketing technology company, today announced that its executives Jason Oates, senior vice president of media, and Kevin Senne, director of strategic services for StormPost, will deliver thought-leading presentations at LeadsCon East and SES San Francisco. On July 27 at 1:30 p.m., Oates will lead a bonus session at LeadsCon East in New York titled, "Smarter Ways to Build Effective Customer Relationships." Oates will explore some of the smart ways education marketers are optimizing their messaging tactics by focusing on customer centricity, lead scoring and transparency to build effective relationships. On August 16 at Search Engine Strategies (SES) in San Francisco, Senne will instruct an all-day workshop focused on email marketing success. Attendees will learn from real-world examples how to define the right strategy, implement it, measure results and promote replicable success across their own organizations. Attendees will also receive a comprehensive resource booklet containing expert whitepapers and educational materials from across the EEC member base. Aaron Smith, principal of Smith-Harmon, a Responsys company, will join Senne in leading the workshop. For more information on Datran Media's upcoming speaking engagements or to set up an on-site briefing, please contact lana@datranmedia.com.